I Write…

This blog article is all about self-publishing your book through Amazon KDP. There are many different opinions about the world of Amazon. Some say that it’s the greatest platform for writers—other say it’s a platform you should strive to be on. In this article, I want to look at four myths about self-publishing that you may have heard of, and the truth about those myths…

“You don’t need a physical version of your book…”

CreateSpace is an amazing company that can print your book on demand. You can have a physical copy of your book. Why would you actually stop yourself from having a physical copy of your book? Why would you deny yourself a product that many people will buy? Did you know that the majority of non-fiction books are sold as hard copies? Don’t discount the power of the printed word.

“It’s easy to get your self-published book into book stores…”

Most authors can tell you that getting placement for your book in a bookstore is hard. Bookstores only want to give space to proven authors. There’s a self-publishing company called Lighting Source, which has a relationship with Ingram books. Ingram distributes books to all the major bookstores. Ingram can get your book in a bookstore’s catalog but not necessarily in the actual bookstore. Don’t be sold on expensive programs that promise to get you into stores. Research thoroughly and do it yourself.

“You don’t have to market your book because Amazon is too big to fail…”

It doesn’t matter how good your book is, your book will sell or languish depending on the marketing that is done. Remember the hundreds of thousands of books that are published every year? Many good books go unnoticed. Writing a good book is just the start. Marketing gets the book noticed and persuades people to buy it. Don’t think for a second that Amazon will do the marketing for you—they won’t.

“One book will make you rich…”

Successful self-published authors have multiple books. It’s possible for one book to take off, but that’s the rare exception, not the rule. Multiple books, especially series, give all of your books a better chance to sell. If someone buys one of your books and likes it, they’re likely to buy your other books. Don’t be caught in the trap of believing that one book will make you fantastically successful.

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